Facebook will pay you to gather information from you

Share

Facebook has promised this time that it will not record users' personal data like photos, messages, emails, and passwords. "We believe this work is important to help us improve our products for the people who use Facebook", wrote Facebook product manager Sagee Ben-Zedeff.

The social media giant is working with its long-time partner Applause to manage the logistics of this market research app.

The app, which is now only available on Android, will collect data such as the applications installed on your phone, your usage of these apps, the phone you're using and the type of network you're connected to.

Facebook promised users of its new Study app that it would be transparent about the information it collects and that the app would be secure.

To fulfil this objective, the social networking giant has launched a new app called Study which is available for download on Google's Playstore for Android users aged 18 and above.

App activity names, which may show us the names of app features you're using.

No word yet on how much users will be paid.

More news: North Korean leader's half brother was reportedly an informant for the Central Intelligence Agency
More news: Passenger failed to locate plane's bathroom, but succeeded in opening emergency exit
More news: Holy hell, Keanu Reeves is in Cyberpunk 2077

On the new Study app, Facebook said: "Anyone who uses the app will be compensated for contributing to the research". Advertisers have reaped the benefits of the company's ad targeting capabilities, but marketers want safe platforms - and channels - where their messaging can be heard without the risk of people's data being misused, or worse, stolen.

Though the Study app will not be integrated into Facebook's user accounts, it will get access to users' Facebook information like their age, gender, and how they use Facebook products.

The apps installed on your phone.

This practice of Facebook recruiting folks to give up access to their phones for chump change also raises the question of whether users might think of their data differently if Facebook were paying for it.

Not everyone can sign up to the system - Facebook is running ads for the program, and if you see one you can register with your information, after which Facebook will choose which applicants are eligible to download the app. This isn't an app that you can download from the Google Play Store at any time.

Facebook said the app will not be used to serve people ads, and information will not be shared with third-party companies - a line the company has been walking carefully since its Cambridge Analytica scandal a year ago that exposed the data of millions of Facebook users to an outside political research firm. Richard Blumenthal's office, Facebook acknowledged that it collected data on 31,000 users in the U.S., including 4,300 teenagers. This is, by its very definition, the objective of market research.

The company may claim through some clever wordplay that this data it collects through Study won't be sold or used for targeted ads, but make no mistake that Facebook still plans to profit from it.

Share